August 28, 2013

What do Jesus and the Internet Have in Common?

As a entrepreneur, it's really important to brand and market yourself. Admittedly, it's been a pretty steep learning curve but I'm up for the challenge! 

I was recently listening to a marketing podcast. The podcast was comprised of a panel of experienced marketers. The podcast was filled with 2 hours worth of great content but there was one statement that never left me. 

What is "it"? Well, this marketer was talking about the internet. She was coming from the perspective of someone who consistently puts content on the internet. When you are trying to build a business online, sharing valuable content consistently is really important. In addition to creating and sharing valuable content, it's really important to make sure that the content can be found. This is why plenty of bloggers, writers or anyone with a website should have a marketing plan which includes tagging, hashtags, and search engine optimization. Once you have those components in place, it becomes easier for the internet to "work on your behalf" and get you to the first page of Google. Getting to the front page of Google isn't something that happens overnight and dedication and consistency on your part, but it can happen. The internet can work in your favor because technically, it never sleeps. 

Here's where it gets better. God never sleeps and He is always working on your behalf. There's nothing you can do to change that. He is God and He never changes. Neither do His promises. What's so encouraging is that no matter how much I may try to lay out a plan (works, faith, etc), my plan will never match His faithfulness. There's no amount of work that I can put in that will compensate for what He's done and going to do for me. All He asks is that we love Him and keep His commandments. Most of us (if not all) break those commandments on a regular basis. This isn't to discourage you from pressing in toward Christ and being holy as He is holy. However, the Christian life is one that cannot rely fully on ourselves. We need a high priest interceding for us. We need someone sitting at the right hand of the Father petitioning for us. 

Be thankful that no matter how hard you work at being a better Christian, there is a God who sits high and looks low. He is always working on your behalf! Praise God! 

I saw this picture and reposted it to my Instagram a little while back. The message is pretty appropriate for today!
Be Encouraged! :)

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